Terms and Conditions


This Contest is open to all residents of Canada (excluding residents of Quebec) who are of the age of majority in the province or territory in which they reside. Employees, representatives or agents of DAIRY FARMERS OF ONTARIO (the "Sponsor"), its parent, affiliated or related companies, subsidiaries, divisions and all advertising, media buying and promotional agencies, and Contest judges, are ineligible, as well as members of the immediate family of, or persons domiciled with, any of those described above. Immediate family means parents, sisters, brothers, children or spouse.

How to Enter:

  1. Request your Love Canadian Milk sticker
  2. Photograph your sticker on your vehicle (car, truck, bicycle, etc.)
  3. Post your photo on your social media account using the hashtag #LoveCanadianMilk

Photo posts will be accepted from July 5, 2018 at 12:01 am ET to December 31, 2018 (the “Promotion Period”). Entrants must be legal residents of Canada during the Promotion Period and who are 18 years of age and older and who are not an employee or domiciled with and employee of the Dairy Farmers of Ontario (“DFO”), or its affiliated companies, or their advertising and promotional agencies.

The odds of winning will depend on the number of entries received. Winners will be sent an email and will have forty-eight hours to respond. If no response is received within forty-eight hours, another winner will be chosen. Administrators are not responsible for prize fulfillment nor for any technical failures. Winning entry will be verified.

Facebook, Instagram, Twitter and other social media platforms are in no way associated with this Contest. If applicable, social media posts (such as but not limited to tweets and Instagram posts) must be PUBLIC to be eligible.

Residents of Canada will be required to enter a skill-testing question (via email) to claim their prize.

Administrators and sponsors reserve the right to publish winner’s first name and last initial.

General License:

By submitting your post, each Entrant:

  • (i) grants to DFO, in perpetuity, a non-exclusive, royalty-free, irrevocable, license to publish, display, reproduce, modify, edit, or create derivative works from, or otherwise use posted content, in whole or in part, on a worldwide basis, and to incorporate it into other works, in any form, media or technology now known or later developed, including for promotional or marketing purposes, or for any other reason;

  • (ii) waives all moral rights in and to his/her #lovecanadianmilk social media posts in favour of DFO; ands

  • (iii) agrees to release and hold harmless DFO and its advertising and promotion agencies, and each of their respective agents, employees, directors, successors, and assigns against any and all claims based on publicity rights, defamation, invasion of privacy, copyright infringement, trade-mark infringement or any other intellectual property related cause of action. For greater certainty, DFO reserves the right, in their sole discretion, to modify, edit or remove any Posts, or to request an Entrant to modify or edit Entrant’s Post(s), if a complaint is received with respect to the Post(s), or for any other reason. Each Entrant hereby acknowledges that such Entrant does not reserve any rights in or to the Post(s).

By submitting your post, each Entrant agrees to be bound by these Terms and Conditions. Entrant further warrants and represents that:

  • i. the Post submitted is original to the Entrant and that the Entrant has all necessary rights in the Post(s), and all of its components (if applicable)

  • ii. the submission of the Post(s) does not and will not violate any law, statute, ordinance or regulation or any legal rights of any other person or third-party;

  • iii. the Post(s) does not contain any reference to or likeness of any third parties, unless consent has been obtained from all such individuals (NOTE: if a post contains the name or likeness of any third parties who are under the age of majority in their province or territory of residence, then consent must also be obtained from any such persons parent or legal guardian); and

  • iv. submission of the Post(s) and any future publicity will not give rise to any claims of infringement, invasion of privacy or publicity, or infringe on any rights and/or interests of any third party, or give rise to any claims for payment whatsoever.

PRIZES (20):

There are 20 prize bundles (the “Prize”) available to be won.

Approximate retail value of the Prize is $100 CAD. The Prize must be accepted as awarded and may not be substituted, transferred or redeemed for cash or otherwise. Sponsor reserves the right, at its sole discretion, to substitute a prize of greater or equivalent monetary value if the Prize, or part thereof, cannot be awarded as described for any reason. Sponsor will not replace any lost or stolen prizes. Any other costs or expenses associated with the Prize not specified herein will be the responsibility of the selected winner.


By submitting a Post, Entrants release and hold harmless DFO from any liability in connection with Entrant’s submission. DFO assumes no responsibility for any problems or technical malfunction of computer systems, servers, access providers, computer equipment or software or failure of any submission to be received by DFO on account of technical problems. Furthermore, by submitting a Post, the Entrant agrees that the Post complies with all conditions stated in these Terms and Conditions. DFO and those associated with them will bear no legal liability, expressed or implied, regarding the use of the Post(s) by DFO and DFO SHALL BE HELD HARMLESS BY AN ENTRANT IN THE EVENT IT IS SUBSEQUENTLY DISCOVERED THAT THE ENTRANT HAS DEPARTED FROM OR NOT FULLY COMPLIED WITH ANY OF THE TERMS AND CONDITIONS.

DFO may cancel, modify or terminate this promotion at any time. DFO may disqualify any Entrant for (a) tampering or attempting to tamper with the submission process or the operation of the promotion or any DFO website; (b) violating these Terms and Conditions; or (c) violating the terms of service, conditions of use and/or general rules or guidelines of any property or service of DFO or a third-party website used to participate in the promotion, or (d) any violation of applicable law.

This promotion is governed by the Laws of Ontario, Canada, and the parties agree to submit exclusively to the jurisdiction of the Courts of Ontario that are located in Toronto, Ontario.